Marketing for builders
For building firms anywhere in the UK. We build websites, run your Google profile and SEO, and set up ads around the projects you want more of. Then we show you what’s coming in.
Searches a month for “loft conversion” across the UK.
All building firms combined. Google Keyword Planner, October 2025 to September 2026. More search figures →
“Even after the site went live, he continued to support us. He recently flagged an issue we weren’t even aware of and got everything sorted before it became a problem.”
What people search for when they need a builder
People search for the project they’re planning. These are the average monthly searches across the UK, for all building firms combined.
| Search | Monthly searches (UK) |
|---|---|
| builders near me | 18,100 |
| loft conversion | 12,100 |
| house extension | 5,400 |
| garage conversion | 5,400 |
| building contractors | 2,900 |
| kitchen extension | 2,400 |
| house renovation | 2,400 |
| local builders | 1,900 |
| single storey extension | 1,600 |
The bigger the project, the more people look around before they call. A loft conversion and a garage conversion are different jobs with different customers. Each type of project you want more of needs its own page.
SEO for builders
Your Google Business Profile is often the first thing a homeowner sees. We set it up properly. Your services listed, your project photos added, your areas set and your reviews coming in. More on how we do SEO for tradesmen.
Then your site gets a page for each type of project and each town that’s worth it, so Google has something to show for each search. We track taps on your call button and form enquiries, and you get one plain report a month.
We can’t promise where you’ll appear on Google. We’ll show you what’s searched for in your towns and what it would take to compete.
Websites for builders
A page for each type of project
Extensions, loft conversions, garage conversions, renovations and new builds. Each gets its own page with photos of that kind of work.
The work you take on
Domestic, commercial or insurance work. If you do all three, each one gets explained properly, because the customers are different.
Project photos
Real photos of your own builds. Before, during and after. A finished extension tells a homeowner more than any stock photo.
Trade body membership, if you have it
If you’re a member of a trade body, such as the FMB, we show it where customers make up their minds. Only the ones you actually have.
A quote form and your number
Your number at the top of every page. A short quote form for people planning a project.
Owned by you
Built and hosted in your name. We write the words. If you ever leave, the site goes with you. No transfer fees on a monthly plan.
What we've built for builders
We built the website for Thomas Ford Construction, a building firm in Rugby.
Google Ads for builders
Ads put you in front of people planning the projects you want, set up in your name so you own the account.
Clicks for big projects can cost more. Your free forecast checks whether ads are worth it in your area before you spend anything.
Questions from builders
Do I need a page for each type of project?
For the projects you want more of, yes. An extension and a loft conversion are searched for differently, by different people.
Should I show prices on my site?
That’s your call. We don’t put prices on your site unless you want them there.
Can I use my own photos?
Yes, and we’d rather you did. Real photos of your builds beat stock photos every time.
Do you work with builders outside the Midlands?
Yes. Hinckley is our base, but we work with building firms anywhere in the UK.
See what building work is searched for in your towns
Tell us your towns. Your free forecast shows how many people search for building work there, who’s showing up now and where the gaps are. We reply within one business day.